People are the key organisational
resource; without them organisations would nor exist or function- All
businesses need to plan for and manage the people they employ if they are to
use this resource effectively and efficiently in pursuit of their objectives.
In modern and foward-looking organisations this implies a proactive approach to
the management of people which goes beyond the bounds of traditional personel management
and involves the establishment of systems for planning, monitoring, appraisal
and evaluation, training and development and for integrating the internal needs
of the organisation with the external demands of the marketplace. Such an approach
is associated with the idea of human resource management.
As in other areas of management, HRM
involves a wide variety of activities related to the formulation and implementation
of appropriate organisational policies, the provision of opportunities for monitoring,
evaluation and change, and the application of resources to the fulfilment of
organisational ends. Key aspects of 'people
management' include:
·
recruitment and selection;
·
working conditions;
·
training and career dcvelopment;
·
job evaluation;
·
employee relations;
·
manpowecr planning; and
·
legal aspects of employment
In most, if nor all, cases these will be
affected by both internal and external influences (e.g. size of the firm,
management style, competition, economic and political developments), some of
which will vary over time as well as between organisations.
The provision of these activities within
an organisation can occur in a variety of ways and to differcnt degrees of
sophistication. Some very small firms may have little in the way of a recognisable
HRM function, being concerned primarily with questions of hiring and firing,
pay and other working conditions, bur not with notions of career development, staff
appraisal or job enrichment. In contrast, very large companies may have a
specialist HRM or Personnel Department, often organised on functional lines and
responsible for the formulation and implementation of personnel policies throughout
the organisation. Such centralisation not only provides some economies of scale,
but also a degree of standardisation and consistency across departments. To allow
for flexibility, centralised systems are. ofen combined with an element of decentralisation
which permis individual departments or sections to exercise some influence in
matters such as the recruitment and selection of staft, working conditions, training
and career development.
To illustrate how the different aspects
of HRM are influenced by external factors one Part of this function -
recruitment and selection of staff - has been chosen. This is the activity within
the organisation which seeks to ensure that it has the right quantity and
quality of labour in the right place and at the right time to meet its
requirements at all levels. To achieve this aim, the organisation initially
needs to consider a large number of factors, including possible changes in the
demand for labour, the need for new skills and likely labour turnover, before
the processes of recruitment and selection can begin. These aspect in turn will
be conditioned by a variety of factors such as changes in the demand for the
product, the introduction of new technology and social, economic and
demographic changes, some of which may not be anticipated or expected by
srategic planners.
Once recruitment and selection is ready
to begin, a further raft of influences will impinge upon the process; some of
which emanate from external sources. In drawing up a iob specification, for
cxample, attention will normally need to be paid to the state of the local
labour market, including skill availability, competition from other cmployer’s,
wage rates in comparable jobs and/or organisations and sociodemographic trends.
lf the quality of labour required is.in short supply, an organisation may find itself
having to offer improved pay and working conditions simply to attract a
sufficient number applicants to fill the vacancies on offer. Equally, in
fashioning its job advertisements and in drawing up the material it sends out, to
potential applicants, a firm will need to pay due attention to the needs of
current legislation in areas such as equal opportunities, race discrimination
and employment protection, if it is not to infringc the law.
Amongst the other external factors the
enterprise may need to take into consideration in recruiting and selecting staff
will be:
·
the relative cost and effectiveness of
the differrnt advertising media;
·
existing relationships with external
sources of recruitment (e.g- job centres, schools, colleges, universities);
·
commitment to the local community;
·
relationships with employee organisations
(e.g. trade unions, staff associations); and
·
opportunities for staff training and development
in local training and educational institutions.
Ideally, it should also pay some attention
to possible future changes in the technology of the workplace, in order ro
recruit individuals either with appropriate skills or who can be retrained relatively
easily with a minimum amount of disruprion and expense to the organisation.
g activities as promotion, distribution or marketing
research.
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